Overview
Enhance your online bookings by leveraging Instagram features. You can do this by adding a custom button to your Instagram page and tracking bookings with bookingkit.
Step 1: Create an affiliate link for Instagram
Follow the instructions in our help article to generate an affiliate link for Instagram. Below is an example of how it should look.
Important: Do not assign any partners to this link.
Recommended: use a custom URL that directs users to a page on your website featuring the bookingkit experience list widget. Alternatively, you can use the preview link of your widget as the custom URL. To obtain this, click on "Preview" here on any widget and copy the URL.
Step 2: Add a button on your Instagram page
Log into Instagram as an admin, editor, moderator, or advertiser.
Click here for instructions on how to add an action button to your Instagram page.
For additional support, you may contact Instagram directly or refer to their help center.
Pro tip: We recommend giving your link a title, such as "book now"
Set Up Instagram Ads to Promote Bookings
Utilize Instagram's advertising platform to reach a broader audience and drive more bookings.
Link Your Instagram Account to Facebook:
Go to your Facebook Page Settings.
Select "Instagram" from the sidebar.
Log in to your Instagram account to link it.
Create an Ad Campaign:
Access Facebook ads manager.
Click "Create" to start a new campaign.
Choose "Conversions" as your marketing objective.
Define your target audience, budget, and schedule.
Under "Placements," select "Manual Placements" and choose "Instagram."
Design Your Ad:
Select the ad format (e.g., photo, video, carousel).
Upload compelling visuals that showcase your experiences.
Craft engaging ad copy with a clear call-to-action, such as "Book Now."
In the "Website URL" field, enter your bookingkit affiliate link.
Launch Your Ad:
Review your ad settings.
Click "Confirm" to publish your ad.
For more detailed guidance on setting up Instagram ads, visit Facebook's Business Help Center.
How to Track Orders Made on Instagram
To track orders made through Instagram, follow these steps:
Order Export via Bookingkit:
Access the bookingkit order export file.
Look for the "Affiliate Link" field to identify orders placed through Instagram.
Reach Order Export:
Check the bookingkit reach order export file.
Use the "Affiliate Link" field to find orders that came from Instagram.
Order View:
Go to the order view in bookingkit.
Locate the "Affiliate Link" field to see if the order was placed through Instagram.
By using these methods, you can efficiently track and analyze orders originating from your Instagram page.