Affiliate links are not just for online marketing—they can also be powerful tools for offline promotions. By using QR codes, printed materials, and strategic partnerships, you can track sales from offline channels and maximize your bookings.
In this guide, we’ll cover:
✅ How to use affiliate links for offline marketing
✅ Real-world use cases to drive more bookings
✅ Best practices for tracking performance
📌 Step 1: Create an Affiliate Link for Offline Promotions
To track bookings from offline sources, you need to generate an affiliate link in bookingkit.
1️⃣ Log in to your bookingkit account.
2️⃣ Go to the Affiliate Links section.
3️⃣ Click "Create New Affiliate Link".
4️⃣ In the "Custom URL" field, enter the destination page:
Your main booking page (for general offline promotions)
A dedicated landing page for a specific offline campaign
5️⃣ Do not assign a partner to this link—this ensures proper tracking of your offline sources.
6️⃣ Click Save to generate your tracking link.
💡 Why use an affiliate link for offline promotions?
✔ Track which offline locations generate the most bookings
✔ Monitor which QR codes, print ads, or partner promotions are most effective
✔ Optimize your offline marketing efforts based on real data
📌 Step 2: Offline Use Cases for Affiliate Links
Here’s how you can use affiliate links in offline marketing:
🏨 1. Hotel & Partner Collaborations (QR Codes & Printed Materials)
Hotels, restaurants, and tourist information centers are great partners for driving traffic to your booking page.
How to set it up:
Generate an affiliate link for each partner.
Convert the link into a QR code (free QR code generators are available online).
Print the QR code on hotel leaflets, table stands, and concierge desks.
Guests can scan the QR code and book directly, while your affiliate link tracks conversions.
💡 Example: A city tour operator partners with hotels to place branded QR codes in guest rooms. Every booking made via the QR code is tracked through the affiliate link.
🚉 2. Local Advertising (Posters, Billboards & Transport Ads)
Promote your experiences in high-traffic locations, such as:
✔ Airports & train stations
✔ Bus stops & taxis
✔ Tourist attractions & city centers
How to set it up:
Include a QR code on posters and banners.
Use an easy-to-type short link (e.g., www.yoursite.com/qrdeal) for ads without QR codes.
Add a call-to-action like “Scan to book & skip the line!”
💡 Example: A theme park places posters with QR codes at a nearby train station, allowing travelers to pre-purchase tickets before arrival. The bookings are tracked via the affiliate link.
🍽️ 3. Restaurant & Café Partnerships
✔ Place QR codes on restaurant menus & receipts
✔ Print affiliate links on table tents & coasters
✔ Offer discounts for scanning the code
💡 Example: A boat tour operator partners with a popular seafood restaurant, placing a QR code on the menu: “Enjoy dinner & a sunset cruise—Book here!” Every booking made via the QR code is tracked with an affiliate link.
🎟️ 4. Printed Tickets & Flyers
✔ Add a QR code to printed event tickets
✔ Distribute flyers at tourism offices & partner venues
✔ Use coupon codes with unique affiliate links
💡 Example: A museum tour company hands out flyers with QR codes at a nearby historic site. Visitors scan the code and book a guided tour, tracked via the affiliate link.
🏛️ 5. At the Entrance of Your Venue
If you have a physical location, you can encourage visitors to book add-ons or return for another visit.
✔ Print a QR code near the entrance with “Book your next adventure now!”
✔ Offer a special discount for repeat visits
✔ Use an affiliate link to track these post-visit bookings
💡 Example: A zipline park has a QR code sign at the exit: “Loved your experience? Book your next visit now & get 10% off!”
📌 Step 3: Best Practices for Using Affiliate Links Offline
📌 1. Always Use a QR Code
✔ People are more likely to scan a QR code than type a long link.
✔ Use free online QR code generators to create one for each affiliate link.
📌 2. Keep the Link Short & Memorable
✔ If using text links, keep them simple (e.g., www.yoursite.com/deal)
✔ Use URL shorteners like Bitly for a cleaner look.
📌 3. Offer an Incentive
✔ Add “Exclusive discount for QR code users”
✔ Encourage early bookings with limited-time deals
📌 4. Track Performance & Adjust
✔ Check your Affiliate Link Reports in bookingkit
✔ See which offline locations drive the most sales
✔ Adjust your strategy based on real booking data
📌 Step 4: Track Your Offline Campaign Performance
✅ Check bookings via Affiliate Link Reports
Go to Orders in bookingkit
Look at the Affiliate Link field to see how many bookings came from each offline campaign